The story of Kate Spade – the legendary handbag designer
The fashion world has lost another great and creative person. Yesterday, June 5th, 2018, the famous fashion designer has passed at the age of 55. This sudden and unexpected death has touched the fashion world and lots of her colleagues, celebrities and friends expressed their sadness about the tragic loss of this great name. What is most known about her is that she launched a successful line of handbags in the 1990s and since then, her popularity in the fashion industry has nothing but grown. As both designer and businesswoman, her professional endeavors started in 1993 when she launched her own line of Kate Spade handbags. From that moment on, the company expanded to include numerous retail outlets and started selling its products through high-end stores. In 2006 she sold her remaining shares of the company but came back with a new fashion brand years later. Her interest, creativity, and knowledge were directed toward accessories. The first store was a small boutique in SoHo in 1993. Because of the uniqueness and distinct, her handbags were very popular. They were modern, with a sleek look, colorful and interesting shapes. Her partner was her husband, which helped her launch her business internationally. As the brand grew, the offer of the product grew too. They started selling in stores like Bloomingdale’s, Saks Fifth Avenue and Neiman Marcus. In 1996, she was awarded the “America’s New Fashion Talent in Accessories” award. The accessories department offered products from eyewear to shoes and paper goods. In 2004, she shared her personal style and personal philosophy in 3 books named Manners, Occasions, and Style. In 2006, the Spade brand was sold with the purpose of focusing on family and raising their daughter. The next big moment was back in 2016, when the new brand was formed – Frances Valentine. This was a collaboration between the shoe designer Paola Venturi and Elyce Arons. In 2017 the brand introduced a Minnie Mouse themed products like purses, phone accessories and jewelry.
What every and each fashion lover will notice is that her handbags are famous and easy to spot in the fashion centers. Without the heavy logo-embedded prints, the Kate Spade brand will live forever. Her impact on fashion was huge. The color palette and quotes were something new and fresh that New Yorkers loved. Her products are among the most popular accessories in the designer market, just next to handbag giants Coach and Michael Kors. Their simple construction made them practical and versatile and best known for their bright styles. Her playing card logo is instantly recognizable and unique for that matter. Her other pieces are highly feminine, including polo shirts and bell skirts, bringing the high-end fashion to the younger audience.
She was recognized in the fashion industry as a designer with a youthful and playful style, with a distinctively preppy approach to Americana.